PL Cares
Keeping people living with HIV connected to care.
PL Cares® is a secure, clinic-centered engagement platform that keeps people living with HIV connected to their care team — with clinically validated outcomes across more than a decade of real-world deployment.

87%
Viral suppression at 12 months
93.6%
AID Upstate cohort suppression
4
Language adaptations deployed
2017
Standard of care at UVA Ryan White
The Challenge
Only 50% of people living with HIV stay in care.
According to the CDC, while 87% of people living with HIV are aware of their diagnosis, only 50% are retained in care — and only 57% maintain a non-detectable viral load. The promise of improved health and reduced transmission remains remote for too many. PL Cares closes that gap.
50%
Of people living with HIV are retained in care, per CDC data
57%
Maintain a non-detectable viral load — the level that optimizes health and reduces transmission
PL Cares directly addresses the HHS Ending the HIV Epidemic initiative’s “Treat” strategy — finding innovative ways to engage and re-engage people who are aware of their diagnosis but not in care.
About PL Cares
A complete integrated engagement solution.
PL Cares® is a secure and confidential clinic-centered engagement program that employs a tailored smartphone app for clients and a web portal for care team staff. It includes HIPAA-compliant secure messaging, patient dashboards, and administrative portals that can be linked to patient lab records.
PL Cares can be used by patients at all stages of the care continuum: newly diagnosed and entering care, re-engaging in care, and those already in care who need stronger connection to their team.
Warm Health Technology, Inc. is the exclusive licensee of the PositiveLinks technology, developed at the University of Virginia and deployed as PL Cares® to healthcare organizations throughout the U.S. and worldwide.
12-month outcome
87%
Viral suppression rate among engaged PL Cares members
24-month outcome
↑
Sustained improvements in viral suppression at 24 months post-enrollment
AID Upstate
93.6%
Viral suppression in AID Upstate PL Cares cohort vs. 79.5% at enrollment
In care since
2017
Standard of care at UVA Ryan White Clinic, continuously deployed
Features
What PL Cares includes
💬
HIPAA-Secure Messaging
Two-way encrypted messaging between patients and care team members. Bulk messaging with pre-written templates for efficient population-level outreach.
📊
Care Team Triage Dashboard
Real-time view of check-in trends, medication adherence, and engagement levels — so care teams can identify and reach patients who need intervention.
📓
Daily Check-Ins
Patients log mood, medication adherence, and wellness daily — building a longitudinal record that informs both individual care and cohort-level outcomes reports.
🧪
Lab Record Linkage
Secure linkage to patient lab records surfaces viral load and CD4 counts in the care team portal and patient dashboard — no manual data entry required.
📅
Appointment Reminders
Automated, customizable reminders reduce no-shows and improve care retention — a measurable driver of the 32% appointment adherence improvement seen in PL Cares deployments.
📈
Cohort Outcomes Reporting
Structured reports at the individual and cohort level — exportable for Ryan White grant compliance, quality improvement, and clinical documentation.
🏅
Incentives & Engagement Tracking
Track patient engagement milestones and manage incentive programs — including phone/data credit programs like AID Upstate’s successful model.
📁
Secure Documents
Patients can upload and store important documents. Care teams manage a secure document library — all HIPAA-compliant and audit-ready.
📍
Resource Library
Organize and surface web-based resources, educational materials, and organizational services to patients — directly within the app.
Multilingual
Available in four languages — by design, not as an afterthought.
Multilingual adaptations aren’t translations — each version is culturally adapted for its population. Equity is built into the research and the product from day one.
🇺🇸 English — PL Cares
🇭🇹 Haitian Kreyòl — Ann Pale Ansanm
🇪🇸 Spanish — ProsperaLibre
🇺🇦 Ukrainian — МістОК
The platform has been tested and shown positive outcomes with a diverse community of members across age, ethnicity, sex, gender identity, HIV risk factors, education, and employment levels.
In practice
Used at clinics across the country.
Case Study
AID Upstate — Greenville, SC
93.6% viral suppression rate vs. 79.5% at enrollment among 156 active members. Funded through SC DHEC and ADAP rebate funds since 2019.
Read case study →
Case Study
UVA Ryan White Clinic — Charlottesville, VA
Standard of care since 2017, with sustained improvements in viral suppression and care retention across a diverse patient population over 8 years.
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Case Study
Grady Health System (B.WOW) — Atlanta, GA
Strong engagement and outcome improvements in a high-need, majority-Black patient population — demonstrating PL Cares effectiveness across diverse urban settings.
Read case study →